Samsung Dominates Android Yet Its Market Share Quietly Keeps Shrinking

Samsung reigns supreme in the Android kingdom, a titan on a throne of devices. Yet, storm clouds gather. While still the undisputed king, whispers of a weakening grip echo through the smartphone realm, suggesting a potential fall from grace.

Samsung’s market share is slowly shrinking

November painted a bleak picture for Samsung in the smartphone arena. AppBrain data, highlighted by Jemlit, reveals a startling dip – a mere 5.4% market share snatched that month. One month’s snapshot reveals a worrying trend for the tech giant.

Galaxy’s reign on Android isn’t as solid as it looks. AppBrain’s data reveals that while seven of the top eight most-used Androids rock the Galaxy name, their collective market share is a surprisingly slim 5.4%. Even more concerning, this represents a 0.5% dip in just the last quarter, and a worrying 2% slide over the past three years. Are Galaxy’s stars fading?

Android loyalists still favor the Galaxy A12, clinging to the top spot with a 1.2% market share last week. While a significant dip from its November 2022 dominance (almost halved!), this oldie-but-goodie proves brand loyalty runs deep. Hot on its heels are the Galaxy A13 (1%) and the rising star, Galaxy A15 (0.7%), signaling a potential power shift in the budget-friendly Android arena.

Samsung still dominates, though, by quite a margin

Zoom out, and the Android landscape is clear: Samsung reigns supreme, a titan dwarfing its rivals. With a commanding 30.5% of the global market, they’re not just leading the pack, they’re lapping it. Xiaomi trails at a distant 15.9%, with Vivo nipping at their heels at 11.2%. For the record, we’re talking pure Android powerhouses here – Apple’s walled garden is a whole different orchard.

Jemlit Android market share Novermber 2025

OPPO claims the fourth spot with a solid 10% market share. The chase pack includes Realme (5.2%), HONOR (3.7%), Infinix (3.4%), and even Amazon (3.1%) vying for attention, according to AppBrain’s latest data.

Samsung: The Undisputed King of Android

Samsung’s grip on the Android smartphone market is undeniable. Commanding nearly a third of global sales, they’re a titan in a landscape of competitors. While their share has seen a slight dip of 4% over the last three years, this hardly dents their dominance. Toppling Samsung from its Android throne would require nothing short of a technological earthquake. Their advantage isn’t just significant; it’s a near-impregnable fortress.

Android continues its reign as the undisputed mobile king, commanding a staggering 72.6% of the global market. That’s not just a lead; it’s a landslide victory, leaving iOS in the dust with a market share less than half its size.

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